October 2024 at Piacenza Expo in Italy, will shine a light on the innovative world of truck bodybuilding, connecting end-users with specialist suppliers of a diverse range of customised commercial vehicle solutions.

TCUBE is a brand-new exhibition and conference dedicated to the European truck bodybuilding industry, arriving in Piacenza, Italy, from 17–19th October 2024. While there are already several established trade fairs for general road transport in Europe, TCUBE uniquely focuses on the often-overlooked bodybuilding sector, which involves designing, constructing, and installing customised cargo areas onto truck chassis for specialist transport applications.

From hauling cars, food, medicine, and animals, to transporting bulk materials, cement, and aggregates, the world of road transport demands a vast array of specialist truck solutions to keep supply chains moving. Moreover, as industries evolve and transportation needs become more specific, bodybuilders continue to innovate, crafting ever more customised and technologically advanced solutions for the trucking world.

TCUBE aims to shine a light on these innovations and connect vehicle end-users – from small business owners to large fleet managers – with commercial vehicle manufacturers, fitters, and dealers, making it easier to find personalised transport solutions that optimise cost, functionality, and sustainability.

“Bodybuilding is a collaborative effort between truck manufacturers, bodybuilders, and end-users. That’s why a highly targeted event like TCUBE is so important to help make introductions and facilitate discussions to ensure the final product perfectly aligns with its intended purpose,” explains Fabio Potestà, director of Mediapoint & Exhibitions, the company behind TCUBE.

Made in Italy

As for the choice of location, Italy boasts a thriving commercial vehicle bodybuilding industry that can be a valuable resource for European truck buyers seeking unique and high-performance bodies.

“Italy has a rich heritage in metal working and design and Italian bodybuilders are known for delivering not only on the aesthetics but also on quality. The industry here is at the forefront of using lightweight yet strong materials, such as aluminium and composites, to improve fuel efficiency and payload capacity. We are also seeing increasing use of electric truck chassis with a variety of customised bodies, showcasing Italy’s commitment to sustainable transport solutions,” Potestà says.

Innovation, sustainability, and regulation

TCUBE 2024’s conference programme is still a work in progress, but the main themes are likely to include the sustainability of the road transport industry; the technological update of vehicles, equipment, and components; and the most recent regulations in Italy and the EU. The goal is to provide a valuable opportunity for stakeholders to share knowledge and collaborate to drive progress in the European truck bodybuilding industry.

“We are looking forward to welcoming exhibitors, conference speakers, and visitors to the inaugural TCUBE at Piacenza Expo in Italy this October. The event promises to be an exciting and insightful exploration of the diverse and ingenious world of truck bodybuilding,” Potestà concludes.

Find out more about becoming an exhibitor or register for your free visitor pass at tcube-expo.it.